The Perfect Pair
—PROJECT
This campaign was purpose-built to win customers who prioritize style and variety in their eyewear shopping destinations. Across TV, social, and digital OOH, it showcases Warby Parker’s diverse and elevated design offering—underscoring the unique power of eyewear to change both how you see the world and how the world sees you.
ROLE
Concept, Script, Edit Direction, Creative Direction
TEAM
Sarah Olin, Pietro Clemente, Heather Hazzan, Grayson Kohs, Paul Pierantozzi, Emma Fulkerson